Major telecommunication service provider, Bharti Airtel (Airtel) has signed a cross-promotion agreement with WhatsApp Inc.,
The deal gives Airtel the exclusive right to launch “WhatsApp” data application packages to its subscribers in Nigeria.
To access the Airtel “WhatsApp” bundle, customers are to dial *948# at N100/month to enjoy the service exclusively on Airtel platform.
According to the Chief Marketing Officer of Airtel Nigeria, Olu Akanmu, described the “WhatsApp” data bundle service as the first of its kind in the country which give Nigerian youth unlimited access to connect with their friends.
The new package, he said, attracts no deductions from the user’s data bundle or airtime balance.
Customers who activate data bundles of 200MB or more can also enjoy unlimited access to WhatsApp without having to pay for the value-added service.
“WhatsApp” is considered one of the most popular mobile applications worldwide, owned by “WhatsApp Inc.” The application allows instant chat features, file & location sharing and more via smart phones through the Internet.”
“Coming at a time when we are about to start Mobile Number Portability in Nigeria, and with our robust 3.75g broadband strength spread over 180 cities across the country, our customers have just been handed another winner in our collection of bespoke data services through WhatsApp. We shall continue to push harder to realize our vision of becoming the most loved brand in the daily lives of Nigerians,” Akanmu said.
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