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Thursday, 22 August 2013

Union Bank Goes Techie, Partners Samsung On Electronic Branch

Posted on 03:21 by Unknown
WiFi-ready iPads are placed at sofas, waiting for DBS Bank's retail clients at this pilot electronic branch at the new headquarters. Seen beyond this point are the cubicles where customers seek private consultations.



Union Bank of Nigeria Plc and Samsung Electronics West Africa are collaborating to develop a ‘bank-of-the-future’ prototype aimed at providing better financial services to both existing and potential customers of the bank.

The initiative, called ‘UnionBank,’ is a prototype e-branch that would completely re-design the banking hall as it is currently, transforming it into a 100 per cent self-service, electronic branch.

According to a statement from the bank, the initiative fits into the bank’s strategy to retain existing customers and attract new ones, especially the young and the technologically savvy.

The statement said the ‘bank-of-the-future’ prototype was being test-run at the bank’s Silverbird Galleria branch, Victoria Island in Lagos.

The Group Managing Director, Union Bank, Mr. Emeka Emuwa, reaffirmed the bank’s focus to serve its customers better, adding that the bank would seek to leverage the Samsung technology platforms to deliver consistent and reliable service to its customers.

The Executive Director, Commercial/Retail and Consumer Banking, South, Union Bank, Mr. Adekunle Adeosun, noted that the initiative was part of the efforts to make it a leading provider of innovative financial services in the country and beyond.

He said the ‘UnionBank’ branch was just one of the new ways in which the bank was using technology to enhance its service delivery and experience for customers.

According to the statement, the ‘bank-of-the-future’ is designed to simplify the sales of its products and services through smart user interfaces, attract and optimise customer experience through ‘infotainment’, and even train workers of the bank on the range of the bank’s products to improve service delivery


Source: The Punch Newspaper
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